How I Use Photography for Social Media

I have to be honest with this one, I was torn how to use my photography and social media when I started getting more on social media platforms. Social media scared the crap out of me and it was a whole new world I just didn’t get. I was posting a session photo like any other photographer would. Then I would scroll like any other person in this world and I see how some people, not necessarily photographers, where posting about their daily lives with pretty pictures. I researched social media platforms and took a social media course from a well known social media influencer/photographer.  I loved how she focused on her daily life but still gave hints of her photography as well.

I decided to make that change into showcasing more of lifestyle photography rather than session photography on my social media platforms.  I was scared and would be lying if I said that I feared a little about making the change but as uncomfortable it was, I was excited to try something new.  Over the last year social media, photography, developing my brand and voice has been a huge overwhelm but an incredible journey all wrapped up together.  in honesty, I feared clients and future clients would think I no longer do photography or worse dislike me for the direction I decided to go in.  There have been times I have compared myself to other photographers because I felt maybe I was doing something bad. This new outlook on photography has made me even more passionate about my photography,  I still have a passion for family photography (and still booking sessions) but this new outlook on photography has really opened my eyes to a new world of curiosity and creativity.

If I am being completely honest, sharing more of a lifestyle photography format on social media has helped me in so many ways.  It has helped me to take more photos for me and use my camera more instead of just at my sessions, and to tap into my inner muse.  I’ve created memories with my kids.  I realized that through this change, I am more than just a photographer, but a mom finding purpose and inspiring others to become better version of themselves. I have been able to connect with other moms through groups on social media where we post weekly challenge photos.  I’ve been learning new things from these weekly challenges on how I can elevate and create a better story through photographs.

This transition was a huge and scary thing for me, but I have fell in love with lifestyle photography.  I am able to tell the story of my perfectly imperfect life through photographs and to learn I have more to offer than just photography.  I have heard many times over about how in today’s digital age, people want to know and connect with who you are as person doesn’t matter what you have to offer. I could have chosen to have several different accounts for each of the things I love to share, photography,  life, empowerment, or health and fitness but I chose to focus on one account.  It’s me. Its all apart of MY story.

I am in love with the direction I have decided to go in and how I use my photography in social media. It’s different, but its real and in the moment and makes me happy and that what being creative is about if finding what makes you happy.

Be Awesome,

Amber

The One Lens I Use in Photography

I often get asked what lens I recommend and why.  Lenses have different purposes and effects and really depends on the style and look your going for. Before I get into my personal favorite lens and why,  lets start by talking about a prime lens vs. zoom lens.  A prime lens is a lens that has a fixed focal length. Essentially with a prime lens, you are in control how far or how close you are to your subject.  A zoom lens is a lens that you are able to zoom in on your subject.

If your just starting out, getting your feet wet into photography,  borrow or rent different lenses so you can get a feel of the different lenses there are out there.

When I started out, I researched some of the photographers I followed to see what their favorite lenses were and what they were using.  I rented a zoom lens a 70-100mm 1.4 and it was one of the heaviest lenses I ever use.  I realized that even though it took some really tack sharp, with the perfect blurred background, I learned it just wasn’t for me and I wouldn’t have known if I didn’t try it out and glad I didn’t waste the money on it.

After trial and error, I realized I was a prime lens kind of girl.  I loved how light the lenses were and loved the fact I was in control on how close and how far I was to my subject. I have tried the 85mm 1.4 for both Nikon and Canon and the 50mm for both Nikon and Canon. Both fabulous lenses for close up portrait photography.  This leads me into my all time favorite lens.

The 35mm 1.4 does not leave my camera.  It is wide angle lens perfect for wider angle photographs.  But I have a secret… I use it for close ups too.  Everything I take is with me 35.  To be honest, I maybe breaking so many rules in the photography world, but I just have fallen in love with the look this lens gives and it has become part of my style for the last 4 years.  My favorite things about it is the fact its wide angle.  I love I can use it for wider close ups and wider pull backs.  I love how it brings beautiful sun flare into my photos and is great in almost any lighting situation.

Most photographers I have shown my work to are amazed that I have used this lens for everything because with close ups, a wider angle can give a distorted look to a subject, but I haven’t really had a big issue with that and most the time they tell me if it is working for me, then go for it!

Picking your lenses doesn’t have be overwhelming and the truth is, you don’t have to have a bag filled with lenses that you most likely wont use anyways.  Pick the style you want and the lens type that works for you (prime or zoom).  You only need two lenses… heck I only use one for everything!   And sometimes you just have to break the rules to get to the style you want and in my eyes… go for it.

Be Awesome,

Amber